Would they miss you if you were gone? We're not talking mortality here. It's about judging whether what you do on the air means more to your listeners than just background noise. Baseball has a statistic to measure the value of a player, Wins Above Replacement, WAR. ...

The first thing is that we're fine. The hurricane is gone, we were prepared, the storm hit just up the coast but we avoided a direct hit, and now we go back to awaiting the end of Hurricane Season. We're almost there. Okay, then, radio. I'm not going to belabor the ...

Why is it so hard for companies to give people what they want? Why dom't they even seem to KNOW what their customers want? Right now, you can ask those questions about Twitter. This is about things like charging for blue checks, eliminating verification, offering paid ...

Baseball and radio go together. Ask any American guy of a certain age about baseball on the radio, and he'll more likely than not launch into a misty-eyed memory of being out with his dad as Vin Scully called a Dodger game on the car radio, or hearing Harry Caray through ...

Okay, then, what would you have done? You have a once-mighty AM station struggling for years. What do you do with it? I'm not asking this in order to defend anyone or deflect from considering decades of bad decisions. I'm sincerely asking what you'd do, because this will ...

As I write this, there's a tropical depression somewhere in the Caribbean that all the spaghetti models -- those maps that show where storms are headed, based on various standards -- show as likely to hang a right turn, become a hurricane, and hit South Florida in the ...

What does your station's brand mean to your market? It's been part of radio's plan for years, the idea that as listening migrates to digital platforms, all you'll have to do is be available that way -- podcasts, streaming, smart speakers -- and you'll be set. The ...

Please stop calling it "quiet quitting." It's not quitting if you do exactly what you're being paid to do and not more. It's not quitting if you're disengaged from a job that doesn't engage you. What you're seeing called "quiet quitting" in countless news articles right ...

Here's some unsolicited advice: Get out of here. No, really, get out. Get out of the studio. I've written a lot throughout the pandemic about remote work, and a lot of you did your shows from your homes in that time. Podcasters mostly record at home. That is not what ...